Playnomics, the market leader in predictive analytics for games, released their user data report. This report is a digest of data collected from millions of social game players in the Playnomics game network during the third
quarter of 2012 (July 1- September 30).
Engagement is the key focus of Playnomics research because in today’s social game marketplace, it’s evermore clear that early segmentation and targeted messaging are key to engaging, far and beyond one-off experiences.
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